Subscribe via Email
Subscribe via RSSTV on the Web Works Better Than TV on TV
Reuters reports that Disney says ABC free web TV a hit with consumers. Perhaps more significant than the 11 million program-views (like web pageviews) is the fact that there was better commercial recall (in fact, twice as much recall) for the same programs when shown FREE on the web, as is typical for broadcast television.
The revolution continues…
Tags: television
