March 2024 - ComBridges

Very few people understand modern video production the way that Judie Russell does.

From producing TV shows in Ireland, to training corporate executives to make authentic presentations, to teaching streamlined smartphone video production processes, to fearlessly exploring the creative opportunities offered AI, Judie fills this episode of Video Mojo with insights, tips, and actionable production strategies. Also included are examples of her creativity:

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Timestamped Summary:
00:00 🎥 Judie shares tips on leveraging AI and playing multiple characters to make video production easier.
02:43 🎥 Embrace AI in video creation to enhance creativity and efficiency.
07:31 🎥 How to use AI and CapCut to create unique and engaging video content.
11:10 🎥 Why Adobe Podcast Enhance is an essential AI audio improvement tool.
15:25 🎥 Mobile phones can produce high-quality content and the importance of good audio and pre-production planning. 18:51 🎥 Judie uses a teleprompter and ChatGPT for efficiency in video creation.
21:11 🎥 AI can enhance creativity and make video editing easier, with CapCut simplifying tasks that used to take weeks in Premiere Pro.
25:18 🎥 AI and apps like CapCut can make video creation easier, while generating your own images with AI is more fun and avoids copyright issues, but there is a potential risk of AI claiming ownership of all images.

More about Judie Russell: https://thevidacademy.com
Or find her on the socials at @TheVidacademy

CapCut, the free video editing tool that we discussed can be found here: https://www.capcut.com

Information on Austin Kleon and his wonderful books about how to live a more creative life is here: https://austinkleon.com/

🔗 JOIN JON’S EMAIL LIST and/or ALL his links: 🔗 https://play.combridges.com/

🧰 TOOLS THAT JON USES & RECOMMENDS 🧰
Riverside for remote recording – https://combri dges.com/record
Descript for transcript-based, AI-assisted video editing – https://www.combridges.com/edit
ConvertKit for email marketing – https://www.combridges.com/email
Circle for community building & courses – https://www.combridges.com/community
Tella for screen sharing & educational video production – https://www.combridges.com/video

Liz Wilcox, the “fresh princess of email marketing,” and Jon Leland, media innovator since “71 and the host of “Video Mojo,” delve into the power of email and video to spread joy and creativity in cultivating community and authentic relationships.

Key insights include:
– Wilcox emphasizes human-to-human connections, advocating for authenticity and vulnerability in email communication.
– Hear recommendations to avoid the “YouTube SEO” approach in subject lines by writing as if reaching out to a friend, using a conversational tone and providing value.
– Discover how storytelling in email doesn’t necessitate elaborate narratives; simple personal updates can effectively connect with readers.
– Wilcox promotes low-cost community offerings to foster inclusivity and allow more people access to her knowledge and expertise.
– Concise and bite-sized emails are encouraged, with a focus on providing valuable information and prompting action from readers.
– The framework for creating a successful email welcome sequence includes showcasing personality, sharing one’s vision for clients, and communicating values.
– A free guide with 52 subject lines, email templates, and examples for effective email marketing is offered.
– Wilcox’s emphasis on community, inclusivity, and value
-driven pricing aligns with her long-term vision for her business.
– She encourages finding creative outlets and embracing joy in the process of video and email creation.
– Wilcox’s belief is that everyone has the right to learn, which influences her pricing strategy and commitment to inclusivity.

More from Liz: https://lizwilcox.com/

🔗 JOIN JON’S EMAIL LIST and/or ALL his links: 🔗 https://play.combridges.com/

🧰 TOOLS THAT JON USES & RECOMMENDS 🧰
Riverside for remote recording – https://combri dges.com/record
Descript for transcript-based, AI-assisted video editing – https://www.combridges.com/edit
ConvertKit for email marketing – https://www.combridges.com/email
Circle for community building & courses – https://www.combridges.com/community
Tella for screen sharing & educational video production – https://www.combridges.com/video

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