Entries by JonLeland

πŸ€” Why I retired a name I love in order to serve you better

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AI Creativity ChroniclesUse AI Well. Stay Human.Build What Matters. For a while, I’ve been The AI Over 50 Guy. I’m grateful for that name. It gave a lot of people permission to stop being scared of using this AI stuff and start playing with it. Now, I’m making a meaningful change that is a return to what I’ve been doing for over 40 years. I’m coming back to my core skills: creative direction, strategy, and crafting effective communications. My new title says it plainly: AI Creative Director &…

🎯 Your AI Doesn’t Know Your Business. Yet.

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AI Creativity ChroniclesBecause it’s never too lateto play with the future. Most people using AI for business marketing are just using ChatGPT or Claude as chat collaborators. That makes sense. It’s where we all started. But here’s what most people don’t know yet: A chatbot’s memories get to know you, but don’t know your business. And, more importantly, they don’t know your audience. They don’t know your subscribers or to whom they are connected. You feed it the context and get a draft back….

🧭 Your website is a trust object. Don’t vibe-code it.

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AI Creativity ChroniclesBecause it’s never too lateto play with the future. The Third Path, Applied You don’t have to pick a side. Most of the AI conversation is shouting at you from two directions. On one side, focuses on messages of fear like, β€œdon’t touch it, it’s going to take away your humanity.” On the other side, those swimming in runaway tech intoxication say, β€œAI is a game changer, you have to get this new app.” There’s actually a third way. And it’s the one most of us actually want:…

🎨 Using AI to Express Something Meaningful

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AI Creativity ChroniclesBecause it’s never too lateto play with the future. 🎨 A few days of play Over the last few days, I’ve spent a little time playing with the latest and greatest AI image and video models: GPT Image 2 and Seedance 2.0. And something cracked open. ✨ Not in a new feature, neat trick way, but in a wait, this changes things way. And here’s what struck me almost as much as these breakthroughs: most people have no idea this is happening. πŸ‘€ Not conceptually β€” experientially. The…

🎯 Excitement Is Not a Strategy

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AI Creativity ChroniclesBecause it’s never too lateto play with the future. 🎬 Practicing in Public This is one of my new, daily Practicing in Public videos on TikTok β€” a little series I started as my own experiment in Following the Juice. 🧭 Short, unpolished, thinking-out-loud video riffs. A way to show up, stay creatively awake, and let the ideas find me in real time instead of waiting until I’ve got them perfectly figured out. This particular one got at something I’ve been chewing on for a…

🎸 Dylan’s Warning Was About AI (He Just Didn’t Know It)

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AI Creativity ChroniclesBecause it’s never too lateto play with the future. “He Not Busy Being Born Is Busy Dying.” Bob Dylan wrote that line in 1964. He had no idea about doom scrolling. No idea about AI-generated content flooding the internet. No idea about algorithms designed to keep you passive, consuming, numb. But he nailed it anyway. Because the crisis he was describing isn’t technological, it’s existential. And it’s been here a lot longer than ChatGPT. AI won’t replace you, unless you…

🎬 I Turned My Webinar Into an AI Video. Here’s the Point.

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AI Creativity ChroniclesBecause it’s never too lateto play with the future. I heard my own message in another voice… an AI voice! Not approximately my message. My exact words, my reasoning, the argument I’ve been making for years β€” delivered by an AI voice generated by NotebookLM, over AI-produced whiteboard-style visuals that were automagically designed and delivered. To be honest, this was a moment of genuine strangeness. I did a kind of double-take. That’s my thinking. And here it is,…