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Digital Marketing Blog

This blog is part of Jon Leland‘s commitment to “span the Grand Canyon gap between people and technology.” Posts cover a broad range of topics related to small business digital marketing, including video marketing, social media marketing & advertising, and email marketing.

Suggestions and feedback are always welcome.

Video Blogging: Is It Really Transformational? Where's the Meaning & the Magic?

Where's the meaning and the magic behind video blogging? Are…

Vlog Video Production Tips: How I Use my iPhone to Keep Things Simple

It's been so fun to get myself "over the hump" and…

Watch to Learn Why WEEKLY Vlogging Is My New SuperPower + Why You Might Want to Join Me.

In just the last two months, video blogging or vlogging has…

3 Requirements for Marketing Success in The Connection Economy + Better Learning Through Acronyms

Change is always challenging, and as you've probably noticed,…

Watch & Learn How Video Connection is the Future of Digital Marketing

Making a personal, human connection via video is more than a…
Why Experimentation is an Essential Attitude

Here’s Why Experimentation is An Essential Attitude for Successful Digital Marketing

Please FORGET the old "one-and-done" approach to marketing.  Today's…

Why a Website Without ROI is like a Bank Account without Money

As a digital marketing strategist, I HATE seeing businesses…

Why "SEO" is So "Yesterday" For Small Business Online Marketing

This week's Digital Marketing Power Briefing video (below) is…

Video Invitation to the "Your Website is Broken!" Power Briefing

Your Invitation to a Free Video Power Briefing on Meaningful…

Video Post: How to Do Lead Generation that is Fun and Meaningful, Not Spammy or Sleazy

Spammy, sleazy online marketers have given "lead generation"…

Go Beyond Storytelling - Hear Your Authentic Voice with New Ears

"I'm trying to say out loud the things that my soul is streaming."…

Insta-LOVE: How We Leverage Instagram to Make Clients Shine

This post illuminates how a creative digital marketing strategy…

5 Reasons NOT to Hire an In-House Digital Marketing Manager

Our recommendations for how to get the support you need to be successful with online marketing

Video: 3 Key Online Marketing Insights for 2019

In a new 6-minute video, Jon shares three key insights to improve your online marketing.

Create Authentic Connections: Website Video Production Insights

Home page videos must make an immediate connection. Here's how do that.

My 6 Favorite Digital Marketing Apps. Webinar Video + Free PDF

A overview of the apps we use for more effective online marketing.

Beyond a Brochure Website. A User Experience. Marin Airporter's New Site Illustrates.

If you live in Marin County, CA (just North of San Francisco)…

Email Marketing Beyond Newsletters - Conversations & Conversions

Sad, but true: Email marketing is more complicated than most…

The Marketing Power of a More Human Web

What Makes the Biggest Difference? People Who LOVE to Help Others. Some…

Dr. Mac - Mac Productivity Miracles "Sandbox Session" - This Thursday, May 25th

I'm launching a new bi-monthly (every other Thursday) series…

Video Invitation to a Breakthrough in Your Video Presence - Playshop Starts Tuesday!

As I explained in my last video and blog post, video via social…

Facebook Live Social Video: I Gave It a Try. Here's What Happened.

IT ALL STARTED ON INAUGURATION DAY... I traveled from San Francisco…

Six Key Strategic Priorities for Better Online Marketing in 2017

It's a New Year, and the online marketing landscape is ever-changing.…

Think Websites Are An Expensive Pain? Now There's Small Business Relief via Squarespace

“Simpler is Better.” Website Design Can Be More Fun &…

Social Media Strategy: So Much More than Tips & Tactics

Have you been seduced by promises of “get rich quick” formulas?…

Finding Flow, A Higher Purpose & The REAL Bottom Line

There's more to New Marketing than the traditional bottom line. When…

Social Media Video Marketing: An Experiential Breakthrough

The absolute highlight of my live Playshop, "The New Rules of…

Bringing Business Inspiration & Marketing Motivation to Mill Valley

Every small business person that I know sings a similar song:…
Fast Squarespace Website Webinar

Squarespace Website Quick-Start Webinar: Free. Next Thursday.

If you've been challenged getting a website done or you think…

What Pooping Unicorns Won't Tell You About Video Marketing

From the exemplary pooping unicorns marketing video to the audio recording of Jon Leland's talk on The Future of Digital Video & Social Media, this post is packed with important information.

Live SF Event: The Future of Digital Video & Social Media at Commonwealth Club

YOU ARE INVITED TO A SPECIAL LIVE EVENT IN SAN FRANCISCO Some…

New Squarespace Web Design Success Story

When I first met George Taylor, I recognized him as an ideal…

Having a Blast on Blab: Learnings from the Launch of My New Social Media Video Show

I've been doing social media since the beginning of social media…

Blab: The New Social Video Streaming Platform ROCKS!

This is a quickie post to let you know about a surprisingly good…

Major Website Design Learning: Squarespace Makes It Fun Again

Our new Squarespace website design options—both a done-with-you…

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