Both TikTok and ChatGPT are game changers.
Together they also inspired this conversation between two experienced creator-marketing pros – Eliya Finkelstein of datadrivenrebel.com and Jon Leland, host of the Video Mojo vodcast – about how the world of marketing has been changed forever and what you can do about it.
Subjects covered include:
- The erosion of trust in marketing and how to address it.
- What does it mean to “follow the Juice” and how can that be productive?
- How TikTok “opened the floodgates” for what Eliya has to say.
- Why conversion rates and landing pages are often over-rated.
- Why ChatGPT prompt books are a waste of money.
- Similarities between ChatGPT & TikTok.
And much more.
– George Kao, Authentic Business Coach (affil link)
– Adam Grant, author
– Eliya Finkelstein, Data-Driven Rebel