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Tapping into Twitter & other insights…

November 16, 2008/in Internet Marketing/by JonLeland

I am happy to write and release a new issue of my ComBridges enewsletter last week. It included some of my excitement about Twitter as well as other insights.

Please click here to check out the last edition of the ComBridges “It’s a Wonderful Web” enewsletter.

In the meantime, what I’ve come to call “Twittermania” has continued to heat up. In addition to the resources listed in the enewsletter linked above, here are a few more that I have found valuable:

  • O’Reilly did a webcast on “Twitter for Business” and the webcast is now available online. It’s an hour, but there’s lots of good information
  • A great resource who I actually discovered on Twitter who goes by @problogger wrote an insightful article with Tips on How Bloggers Can Use Twitter Effectively
  • Search Engine Journal published a reference list of 16 Examples of Huge Brands Using Twitter for Business

And the list goes on, and the beat goes on, lots of interesting information being found by tuning into Twitter streams.

As pointed out in the O’Reilly webcast, Twitter really is different than other Internet communication channels. 1. Because the posts are SHORT, it’s microblogging, snappier and more accessible. 2. Because the posts are public and you can “follow” (or “listen”) to someone without permission, it’s more open than other social media platforms where you have to accept people as “friends” or whatever. And finally, 3. because it’s a text-based platform it can be pushed to you on a wide variety of distribution platforms from cell phones, to the web, to IM clients, you name it.

Mark my words, Twitter is really a big thing, maybe even the “next big thing.” The experience seems to be consistently that people don’t get it at first. It was that way for me and lots of others. But once you do get it, you see its enormous power and how much fun it is, especially for us information junkies. Enjoy.

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