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Hey Podcasting! Meet My Video Blog – A Content Marketing Distribution Innovation

What?!? You turned your video blog into a podcast? Yes, I did! 😊

If you want to know how and why I did this, please watch this video:

This Weeks Power Briefing, Hey Podcasting! Meet My Video Blog.

What I did is: To get started, I stripped the audio off of a few of my video blog episodes, successfully put the Anchor.fm online app to work, and my video blog—now named “Video Mojo”—is now available via all of the major podcast distribution platforms. Here are a few links, in case you’d like to listen:

Join Us for a Free “Beyond Storytelling” Video Session

I’ve added a new service: Free Video Sessions. This is new way for us to connect as a virtual community, and for me and my friends to offer you complimentary support. You might think of these as a kind of “enhanced” Ask Us Anything experience. Basically, there will be a short interview followed by open Q&A so we can interact and be as helpful as possible. There’s no telling what might happen.

The first Free Video Session will be next Tuesday, December 17th at 11am PT / 2pm ET via Zoom Video. My guest will be my soul-full friend, the inspiring and empowering, Michael Kass, who takes storytelling to a more meaningful level. We are calling this session, “Beyond Storytelling” and it’s a chance to truly enliven your online communcations… well, all of your communications!

Yes, I will record this session and distribute via the podcast, video blog channels, and these emails; but if you have a question, problem or challenge that you think Michael or I might help with, think of this as an opportunity to get free coaching in a virtual group setting. Register Now for Free Here

VIDEO TRANSCRIPT:

Hey Podcasting! Meet My Video Blog.

Hi there, and welcome. Welcome to Video Mojo which is my short-form podcast and video blog about making more meaningful online connections for a better world. 

Today’s subject is “Hello Podcasting! Meet My Video Blog.”

Connecting Vlogging & Podcasting

As some of you know if you watched earlier episodes, one of my axioms is “It’s Not HOW to Distribute the Content that you Create, It’s HOW ELSE to Distribute the Content that you Create.” And I’m reporting success in walking my talk in that regard, because the video blog that I’ve been doing on YouTube, I’ve also been putting on Instagram TV, Facebook, LinkedIn, and so forth. It is now also a podcast; and it’s available on Apple Podcasts (the iPhone app), available on Spotify, and on all the major podcasting applications.

I had this idea: I know that there are a lot of people distributing podcasts on YouTube, and I decided to follow the example of some people I admire. Derek Sivers is a great author and entrepreneur who founded CD Baby. He does a short-form podcast that’s just a couple minutes. Likewise, Naval Ravikant, who’s a VC financial guy, also does a short-form podcast and puts it on YouTube. They both do the very short form kind of podcast like this one. 

One difference is that they don’t do video. I originate with a video, do the video distribution, and have made the bridge the other way from YouTube and video into podcasting. I think that’s kind of innovative. I’d love to know your point of view about it. But the point is that it makes this content more accessible. As long as I’m producing content, it makes sense to have it out there. 

A Great App for Podcast Distribution

I do have an application tip that I want to share with you. I’ve made the podcast happen through a free application called anchor.fm. They did a great job! All you need is a title, a description, and some cover art. They’ll let you do some very simple cover art (within their app), but we created a custom graphic for Video Mojo. They literally took care of the rest at no charge. So I really recommend this app. It is a big time-saver. 

Free Video Sessions

I also want to tell you about an exception because occasionally I will do long-form episodes of this podcast and video blog. Those (longer episodes) will come out of some free public open group sessions. I’m calling them “Free Video Sessions.” The first free live video session is going to be with my good friend Michael Kass, who is an amazing storytelling expert. In fact, he takes storytelling to a deeper level of authenticity that I find inspiring and valuable. We’re calling the session “Beyond Storytelling” because we’re really going to talk about how to approach storytelling in a way that is not about transactions or selling stuff, just like I’m not selling anything here. It’s a free conversation and we’re not going to be selling anything in that free session either. 

It’s going to be Tuesday, December 17th at 11:00 a.m. Pacific and 2:00 p.m. Eastern. The link is here on the screen for you. And please join us by registering. You’ll get the recording if you register or it’ll be available via the podcast a little bit later. 

So, thanks so much for your kind attention. I love sharing this information with you. Questions are welcome. Comments and feedback at any time. Thanks again we’ll see you next week!