Go Beyond Content Marketing & Storytelling. Conversations Are Now King. – Video Mojo LIVE! Webcast
Our mission is to help you have a more engaging social media presence and a more vibrant video presence. Some call this “content marketing.” Others like to think there’s a silver bullet in “brand storytelling.” In this week’s edition of Video Mojo LIVE!, master storytelling coach and the author of “Narrative Coaching,” Dr. David Drake and I explore what it means to go beyond conventional concepts of content marketing, revealing how authentic storytelling is really a conversation, not a one-way communication, like most marketing. Please click the video below to watch now.
Other insights include my “Tee It Up” opening commentary on “There Is No Finish Line” and a “Luscious Links” movie review of the Netflix documentary, “The Social Dilemma.”
Time markers:
* Tee It Up – 2:04
* Collaborative Conversation – 4:24
* Community Campfire – 12:49
* Luscious Links – 21:54
Here are the resource links from this episode:
* David Drake: https://www.themomentinstitute.com/
* “So Good They Can’t Ignore You: Why Skills Trump Passion in the Quest for Work You Love” by Cal Newport – https://www.amazon.com/Good-They-Cant-Ignore-You/dp/0349415862
LUSCIOUS LINKS
* The Social Dilemma (Netflix Documentary)
https://www.thesocialdilemma.com/
3 PILLARS OF A VIBRANT VIDEO PRESENCE
Pillar 1: Humanity – https://youtu.be/NGO1m_MFKB4
Pillar 2: Technology – https://youtu.be/g__BRLf0BKc
Pillar 3: Story – TO COME!
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